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Sophus3 eDX Forum 2017

The Digital Auto Consumer

Agenda

Download presentations from the one day Sophu3 eDX Forum 2017: The Digital Auto Consumer, which took place on the 23rd February 2017 here:

09:30 – 09:40 Introduction to the eDX Forum 2017

Scott Gairns, MD, Sophus3

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9:30 – 10.15 The digital year 2016 in review

Paul Rutishauser / Editor of Automotive Market Intelligence

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10:15 – 10.45 Total Competition: Lessons in Strategy from Formula One

Adam Parr / former CEO and Chairman of Williams Grand Prix Holdings PLC. He is currently a director of Cosworth Limited and the River Learning Trust.

11.15 - 11.45 Digital cases for interaction optimization

Luca Andreose / Client Services Director

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11:45 – 12:15 The Digitalisation of Automotive Retailing

Franz Zimmer / General Manager, BMW Modern Retailing, BMW Group UK

13:30 – 14:00 When Digital changes the Universe

Patrick Fuller, Digital Business & Transformation Specialist and former Board Director of Haymarket Consumer Media

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14:00 – 14:30 Give Finance Love! Why manufacturers must highlight financial products today, and focus on new service offerings tomorrow.

Remi Reviere, Independent consultant, currently working with RCI Bank for the Renault-Nissan Alliance.

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14:30 – 15:00 What Can Automotive learn from Digital Retail?

Hugh Fletcher, Digital Business Consultant, Salmon and formerly responsible for Digital Marketing at Audi UK

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15:30 – 16:00 The Digital Relationship in the Brave New World

Fabio Borney, EMEA Digital Marketing & CRM Program Manager, Fiat Chrysler Automobile

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16:00 – 16:30 Future Models: Consumer Trends in EV’s

Melanie Shufflebotham, Co Founder & Director Next Green Car & Zap-Map

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16:30 – 17:00 Consumer Interactions 2016 - Best Practice for 2017

Scott Gairns, MD, Sophus3

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