Sophus3’s ‘2018 Digital Car Buyers’ report too big to be ignored? London, Tuesday 27 February: In time for the UK’s March new registration plate change, Sophus3, Europe’s leading automotive digital market and consumer intelligence provider, has released its annual report into...
Now more than ever, car brands are focusing on customer experience as the key to growing their market share. Our 2018 analysis highlights some startling trends: some obvious (the ongoing growth of the SUV sector), some less so (the diminishing importance...
Sophus3 and guests to reveal the trends and secrets set to transform car-buying in 2018 London, Monday 19 February: Sophus3, Europe’s leading automotive digital market and consumer intelligence provider, announces its 16th annual forum in London on Thursday 22 February. A...
YouTube Rules UK! But the Spanish are Automotive Digital Champions of Europe London, 9 February 2018: Sophus3’s unique insight into online automotive consumer behaviour has revealed a dramatic demand for YouTube in the UK, a movement towards mobile in Spain, and...