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Sophus3’s ‘2018 Digital Car Buyers’ report too big to be ignored?

  Sophus3’s ‘2018 Digital Car Buyers’ report too big to be ignored?   London, Tuesday 27 February: In time for the UK’s March new registration plate change, Sophus3, Europe’s leading automotive digital market and consumer intelligence provider, has released its annual report into...

The Digital Car Buyer in Numbers 2018

Now more than ever, car brands are focusing on customer experience as the key to growing their market share. Our 2018 analysis highlights some startling trends: some obvious (the ongoing growth of the SUV sector), some less so (the diminishing importance...

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